Google内测区域定价功能，助跨境商家抢占本地化市场！

Google is testing a new feature in its shopping ads platform that allows retailers to display exclusive pricing to members based on geographic regions. This enables localized promotions without complex management, enhancing ad effectiveness and encouraging membership sign-ups. Merchants need to join Google's loyalty program, define regions in Merchant Center, and include loyalty program attributes in their regional inventory data. The feature aims to provide targeted local incentives and differentiate product value across markets.