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I wrote Shopify for Dummies and Selling Online for Dummies — both Amazon Best Sellers and two of the most gifted business books in Australia. 📖 Forbes Magazine called me “the expert making ecommerce easier for everyone.” I’ve helped build brands that now turn over more than $500 million a year combined — including Who Is Elijah, BabyBoo, Geedup, Showpo, Proud Poppy, Budgy Smuggler, and more. 🚀 I was voted Industry Person of the Year, and I’m Chair of the National Online Retailers Association. Right now, you can access my free masterclass where I show you exactly how to launch your online store — even if you're starting from scratch. But this won’t stay free for long. Doors are closing soon — save your spot before it’s too late.