新媒网 · 跨境数据社区

Glow up: Beauty retail trends 2025 💄📈 The online Health & Beauty market is booming - with digital sales expected to account for 45% of all purchases by 2029. The shift is being led by a new generation of shoppers who want more from every product and platform. From TikTok-fuelled discovery to refillable packaging and AI-driven personalisation, the beauty sector is being reshaped by values, technology, and changing definitions of self-care. Here’s what’s redefining the beauty landscape 👇 📲 Social commerce dominating discovery and sales 🧴 Why transparency, quality and customisation matter ♻️ Sustainability as a loyalty driver 👩‍🎤 Gen Z & Gen Alpha’s influence on beauty standards ✅ Actionable insights for retailers and brands Get the full guide here 👉