新媒网 · 跨境数据社区

Your content isn’t underperforming. Your format is. – Static PDFs pretend to be helpful. – But they don’t guide, engage, or signal buyer interest. – And your audience? Gone before page 2. …but hey, it might still be chilling in someone’s downloads folder (maybe). So here’s what it’s really costing you: 👀 Attention 💬 Engagement 🎯 Action Which means all the effort you put in? Wasted. Buyers want experiences. Not attachments. Make the switch to interactive format—and let your content do what PDFs only promise. Capture attention. Keep them hooked. Drive decisions. Start now. Create content they’ll remember—and act on.

Marketers, we have a spoiler and you’re not going to like it. Every piece of your content (ebook/whitepaper/case study etc.) that’s on a PDF is losing revenue. That’s because PDFs aren’t responsive, don’t support multimedia, and give you ZERO engagement data. Today’s buyer’s simply don’t read PDFs. (when’s the last time you did?) Switch to interactive content formats that buyers (actually) engage with and you can measure. Want to learn more and see examples? Just hit the button.