新媒网 · 跨境数据社区

Just published: "The Attribution Paradox: Why Kenyan Startups Are Drowning in Data" Stop wasting 30% of your budget tracking the other 70%. Your Nairobi-based startup doesn't need fancy attribution models built for Silicon Valley - it needs pragmatic solutions for a market where mobile dominates, M-PESA is king, and WhatsApp is digital identity. We strip away the complexity and deliver the unvarnished truth: follow the money, not the metrics. Because in Kenya's digital landscape, the best attribution model isn't the most complex - it's the one that helps your business grow despite economic headwinds. Read now to discover our 5-step implementation guide tailored specifically for Kenya's unique ecosystem. Read here 👇🏿 #KenyanStartups #DigitalMarketing #DataThatWorks